Tag: CMS
7 posts
Redirects are documentation your future self will need
Every redirect you set up is a tiny piece of institutional memory. Treat them like the load-bearing infrastructure they are, not cleanup tasks.
Metadata inheritance saves hours you're currently wasting
Stop filling the same fields on every page. Let parent pages pass values down and override only what changes.
Taxonomy before taxonomy: name your buckets once
Most sites drown in overlapping categories because no one sat down first. Define your buckets before you file a single page.
URL structure you can maintain for ten years
Good URL patterns survive redesigns and organizational changes. Plan them with durability, not cleverness.
Alt text audit in fifteen minutes
A systematic sweep through image descriptions that actually helps search and screen readers, without overthinking or AI slop.
CMS guardrails for staff who should not design
Editors need power over words and images — not over the gravity of the layout.
Information architecture before voice
Personality is paint. IA is the load-bearing walls. Paint the walls after they stand.